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Posts made in December, 2008

Don’t have too many WIG’s!

I know what some of you are thinking, and guess what, you’re wrong. I’m talking about “Wildly Important Goals.” Yesterday I attended a free workshop offered by Franklin Covey based on Stephen Covey’s new program entitled “The Four Essential Elements of Execution.” I needed this seminar since I must admit that I am one of those people who come up with zillions of ideas in my head, only to fail to see many of them executed properly. What was interesting to find out, was that people who concentrate on one or two “Wildly Important Goals” will normally achieve those goals. Those people who put 11 or more goals on their plate, (like me) will sometimes never see one of their goals to fruition.

As brokers and managers we should remind ourselves to look deeply at our goals and missions, however, we must remember to concentrate on what’s the most important for our organization. Is it recruiting? Do you have a good staff but need more training implemented for your team? Perhaps you need to begin developing a new business plan, and look at where your company should improve. Regardless of what or where you need to start, determine your “WIG,” and then make that your daily purpose to work toward. You can always write down additional goals, but you need to focus and concentrate on what’s the most important for my company!

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The Grass is Always Greener – Or is it?

Cow
Yesterday while leaving my farm, I witnessed a cow eating grass on the other side of the fence. I did not have my camera with me, so I was not able to take a photo, but when I got home, I did a quick Google search and found a similar photograph on the World Wide Web. I thought about this cow extending its neck through the fence to eat grass on the other side. To me, there was no difference on the grass where the cow was placed to feed or the grass on the other side. It’s funny, that’s how life seems to be with you and I. Many people always believe the “grass is greener” on the other side. Unfortunately, the grass looks and tastes the same once they reach their intended destination.

The moral of the story? Don’t keep thinking things are better over on the other side of the hill, doing something else or moving in a different direction with your life. Sometimes we need to realize that what we have right now is just as good (if not better) than what the other side has to offer.

I have prepared a short sales meeting entitled “Where is the Greener Grass?” This meeting is part of our “5-Minute Series” of real estate meetings for my members at www.RealEstateSalesMeetings.com. If you would like a copy of this meeting, send me an e-mail to John@RealEstateSalesMeetings.com and ask for the “GREENER GRASS” in the subject line. I would love to send you a copy.

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Don’t Quit!

I found this great poem while preparing a new sales meeting for my members at www.RealEstateSalesMeetings.com.

Don’t Quit

When things go wrong as they sometimes will.

When the road you’re trudging seems all up hill.

When funds are low and the debts are high.

And you want to smile, but you have to sigh.

When care is pressing you down a bit.

Rest, if you must, but don’t you quit.

Life is queer with its twists and turns.

As everyone of us sometimes learns.

And many a failure turns about

When he might have won had he stuck it out:

Don’t give up though the pace seems slow –

You may succeed with another blow.

Success is failure turned inside out –

The silver tint of the clouds of doubt.

And you never can tell how close you are.

It may be near when it seems so far:

So stick to the fight when you’re hardest hit –

It’s when things seem worst that you must not QUIT.

Author unknown

Distributed compliments of Brian Tracy, 462 Stevens Avenue, Suite 202, Solana Beach, CA 92075, (619)481-2977 – “DON’T QUIT” faxback #175

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One Million Blogs in One Day?

Okay, it’s early in the morning, I go to my favorite internet news site, and there it is again, the housing market is still in the tank! It seems like everywhere you turn, the media is blasting something or someone, and yet we (consumers) never seem to do our part to help stimulate our economy. Let’s face it, now is a “GREAT” time to buy real estate. Prices are down, interest rates are low, and some seller’s will do almost anything to get you to buy their property, yet, the media is scaring millions of good qualified buyers out of the marketplace. As real estate professionals, what can we do about it? My challenge, one million blogs in one day! That’s right, let’s form a movement to have all real estate agents (specifically members of the National Association of REALTORS®) write a “positive” blog about why now is a “GREAT” time to buy real estate! The date for this project, “One Million Blogs in One Day,” Monday, January 5th, the first official work day of 2009. Let’s begin 2009 by making a statement to the news media and the World Wide Web that now is a great time to buy real estate! Will you help be a part of “One Million Blogs in One Day?” If so, please forward to other agents you know and your local and state associations, so we can begin a viral marketing campaign to accomplish this task of writing “One Million Blogs in One Day,” on why now is a “GREAT” time to buy real estate!

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Creating Value to Help Recruit

Recently I read an interesting article from RisMedia entitled “We Don’t Recruit, We Attract,” by Stephanie Andre. In her article, Wendy Forsythe, vice president, broker services and product development, Better Homes and Gardens Real Estate LLC, is happy to remove the term “recruit” from her team’s vocabulary once and for all. Attract, Bond, Commit and Develop are the four pillars the article boasts each real estate broker must practice if they want to attract and keep successful real estate sales associates. I agree with many of the concepts of this article, however, I would like to stress the need for real estate brokers and mangers to also remind themselves of the need to create value at their company for attracting and keeping good quality real estate agents. In today’s economy and the difficult challenges many real estate agents face, understanding the value their company (and broker/manager) brings to the table for them on a daily basis is essential. You must offer services, education, leadership and other qualities so your agents will not leave you for your competition.

One way I accomplish this goal is by providing good quality sales meetings each week for my team members. Along with my meetings I normally include handouts, agendas and other small items of interest to show my agents that I care about them and their real estate career. Little things like sample letters they can use to send to their farm area or sphere of influence are examples of adding value to their business. Spending a few minutes asking about their productivity as well as helping your agents remain accountable are good sources of providing value. Whatever you choose to implement, the main objective is to let your agents know that you care about them, and that you’re willing to go the extra mile to give your team the best service possible. All of this will create value and this value I believe will spill over to other agents in your marketplace who are starving for this same treatment. Soon, you’ll discover your value will attract new agents to your organization.

If you need help with weekly or monthly sales meetings, visit my web site at www.RealEstateSalesMeetings.com. Let me help you add value to your real estate team, so you can concentrate on attracting and retaining good quality agents.

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What does your sales meeting actually cost your company?

Ever wonder what your average sales meeting cost your organization? That’s a good question, and one that can easily be achieved through www.meetingmedic.com. To find out an approximate cost your daily, weekly or monthly meeting costs your organization, check out this web site. Click Here

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